client: miscellanyfinds

I started working with miscellanyfinds since 2013. At that point, they already had their logo designed but over time I added a few branding elements (the strong black woman, the shopper, and the swirls) to help flush out their identity as a socially conscious shopper, women of colour running a social enterprise and thrift store which funds their programmes that help marginalized women in the community

Recently, I have been creating patterns out of the branding elements and I combine them to the photos I take for the Instagram feed to give it an arty/edgy look to our social media stream. The Kiss: If you are a #socent or #socialenterprise give yourself a kiss for all you do. (posted on Twitter, Instagram Story, and FB page). I manage the Instagram account for the store and update it regularly with photos  @miscellanyfinds

ms-fkiss.gif

Diversity is key in their imagery. It is important to show people of colour, of all genders, and age in the social media feeds so that everyone feels welcome into the thrift store.  My best model so far has been a 91-year-old man from Trinidad, see below.

 

Capture2

 

Instagram ICONS

When I met Portia from miscellanyfinds in 2013, she asked me to design her website, and increase her online presence. I designed: miscellanyfinds.ca with help from the fantastic WordPress teacher and developer: Jill Binder.

IMG_20180530_123932526_HDR

MiscellanyFiinds Thrift Store: from print to online

 

Created a Twitter account for the store in 2014 and keep it updated with
photos, sale event graphics. twitter.com/miscellanyfinds 

 

Among increasing the online presence, I designed and printed in-store on the rack sale cards, wayfinding signs to sale signs, and other printed collateral for marketing.

client: miscellanyfinds
Print and online graphics  facebook.com/MiscellanyFinds

 

In-store sticker sign 2014

grab it and bag it sale
I name sales events and provide the marketing materials for online and in print.

facebook capture
facebook

day-and-night

This slideshow requires JavaScript.

 

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s